COACH

FERRIS NANCE

ABOUT COACH FERRIS

Coach Ferris – Detroit Raised. Purpose Driven. People Focused.

Growing up in Detroit shaped Ferris with resilience, discipline, and a strong sense of identity. He spent his youth involved in sports—football, boxing, and baseball—but his real strength showed early in mentorship. During high school, he joined “Project Manhood,” a leadership and character development program for young men. By 10th grade, he served as the group’s treasurer, realizing he had both the heart and voice to guide others.

After high school, Ferris enlisted in the U.S. Navy and later pursued education in wind energy and renewable resources. Life pushed him through challenges and transitions, but those experiences refined his purpose. Returning to his foundation of faith and discipline, he committed to personal development—physically, mentally, and spiritually. In time, he transformed his lifestyle, lost over 60 pounds, rebuilt his strength, and rediscovered his passion for helping others do the same.

Ferris earned multiple credentials, including:

  • NASM Certified Personal Trainer
  • NASM Virtual Coaching Specialist
  • NASM Nutrition Coach
  • NASM Physique & Bodybuilding Coach

He began training everyday individuals from all walks of life—helping them build confidence, improve form, understand nutrition, and reconnect with their personal “why.” His philosophy is simple:
The body follows the mind, and the mind follows the spirit.

Ferris approaches coaching with calm presence, clear direction, and genuine care. He’s not just here to give workouts—he’s here to help people build discipline, self-trust, and a healthier way of living. When you work with him, you’re not just another client; you’re part of the mission.

He gives structure. He gives accountability. And he helps you build your blueprint for growth

Expectations of the athlete:

  1. Communicate with me first: Sometimes you’re going to have questions and that’s normal. Just ask me and we will make adjustments as needed.
  2. Be honest and transparent: Doubting your coach isn’t healthy and if you’re not comfortable about something remember to just communicate
  3. Stay consistent: I can write the perfect plan but if you don’t follow through the results with be that much harder to obtain
  4. Loyalty: Client to Coach relationship is very important treat it as so. No 3rd parties are allowed
  5. Performance: I’m not with you 24/7 you have to make sure you’re performing and putting in the work.

Expectations of the coach:

  1. Coach will establish structure
  2. Coach will schedule check-ins
  3. Coach will provide education
  4. Coach will treat the athlete as a priority
  5. Coach will be transparent

What to expect from coaching with Ferris

  1. Nutrition Programming: meal plans or macro plans, always individualized to the athlete, their preferences, allergies/intolerances, and other health conditions
  2. Training Programs: always based on what the athlete has the availability to, catered to the athlete’s goals, body mechanics, and any necessary compensations.
  3. Training feedback: all athletes are encouraged to send 3-4 training videos weekly or as requested to improve, critique,  and/or modify the quality of movements and lifts
  4. Blood Work: athletes may be asked to have blood work completed to be reviewed by Ferris prior to receiving their programming to account for any considerable markers.
  5. Intensity and Education: it is the coach’s responsibility to thoroughly explain the purpose of the athlete’s programming in order to ensure their understanding as well as provide them with the foundation needed to be successful going forward.

Principles Of Coach Ferris

CHECK-INS

Your check in sheet will be completed and sent out by Sunday of every week.

COMMUNICATION

Consistent, fully completed, and on time check-ins in order to allow me to make timely changes to your program. Communication is key! Please be open with communication, as it will allow me to answer your questions and help you reach your goals best.

TRANSPARENCY

Transparency and honesty. We are all human and I expect that occasional flaws and errors will occur. This is completely normal and a part of the process! The key to being a great athlete is also being able to tell me when these things happen so we can work through them together.

CONSISTENCY & EFFORT

Give all of your effort. The amount of effort that you put in to follow the plan will determine your rate of progress!

Expectations with Coach Ferris

NUTRITION

macro-based or meal-plan based. Show prep clients will more than likely be on a meal plan, especially the last few weeks leading up to the show. Your caloric intake/foods you eat are a key part in reaching your goals and will be used as a tool to understand your body and guide you to you body composition goals.

CARDIO RECOMMENDATION

Include either steady-state or high-intensity forms of cardio. The specific form of cardio will vary among athletes and their goals. A daily step count recommendation or step goal is included under this service.

TRAINING

Custom programs are available in addition to nutrition coaching. Every training program is customized to the athlete and his or her goals. It is recommended that show prep clients follow both the nutrition and training plan together.

SUPPLEMENTATION

Recommendations are given based upon individual lifestyle and nutrition. Other general health or fitness supplementation is also recommended.

CHECK-INS

Accountability is important to stay on track toward your goals. Weekly check ins with progress photos are required in order for me to make adjustments to your plan and track your progress over time.

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